Rob Frankel - Branding Expert

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Empowering the self-employed.

The National Assoication for the Self Employed had to transition from their original charter -- fast. The victim of political legislation, the association had to transform from a mere reseller of insurance to a resource for starting and growing a small business. That called for a change in brand strategy, along with real implementation. The result was a turnaround: more membership, more revenue.

The new, re-branded web site.

Watch the TV spot here:

 
The Revenge
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Clear, rational and compelling expert witness testimony.
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i-legions: Revenue producing Branded Community
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