Transcript of Frankel's Free Clinic July 3, 2000

RobFrankel (rob@robfrankel.com) (7/3/2000 8:59 AM): Well, the kids are off to day camp, and my coffee is ready.....

Terri Robinson (recruit2hire.com) (7/3/2000 8:59 AM): Great, largetom! Thanks!

largetom (7/3/2000 9:00 AM): 5pm here....Guinness time soon

RobFrankel (rob@robfrankel.com) (7/3/2000 9:00 AM): Ah, well, it's Guinness time, here to, even at 9 AM...

Terri Robinson (recruit2hire.com) (7/3/2000 9:01 AM): Rob, I just wrote a new article called "Marketing for Human Capital: It's Not Staffing, It's Marketing" and took your advice on putting my name first in the <title> - haven't hung the page yet, but I'm anxious to see how it works!

Guy Cook - BuyOurWebservices.com (7/3/2000 9:01 AM): Entered the room.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:01 AM): More than likely it will be a light turnout today, seeing as how it's a holiday in the USA...

LA (7/3/2000 9:01 AM): Entered the room.

Terri Robinson (recruit2hire.com) (7/3/2000 9:01 AM): Hi Guy!! Great to see you!

largetom (7/3/2000 9:02 AM): is payment by company visa popular in the USA? I don't like bad debt

Guy Cook - BuyOurWebservices.com (7/3/2000 9:02 AM): Hi Terri, congrats again on your article being published

Arizona Reporter (azreporter.com) (7/3/2000 9:02 AM): Entered the room.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:02 AM): Terri, you'll see that you get more requests for reprints.

LA (7/3/2000 9:02 AM): Hi Rob... Took your advice and have a new site name... LGS Trust is now LyonMagnetsUSA.com. Thanks!

RobFrankel (rob@robfrankel.com) (7/3/2000 9:02 AM): Yes, Tom, taking credit cards is definitely the way to go for a number of reasons -- but bad debt isn't one of them.

Terri Robinson (recruit2hire.com) (7/3/2000 9:02 AM): Thanks Guy! I'm really excited about it every time I find my articles on other websites!

Terri Robinson (recruit2hire.com) (7/3/2000 9:03 AM): Hi James! Hi LA!

largetom (7/3/2000 9:03 AM): ?????

RobFrankel (rob@robfrankel.com) (7/3/2000 9:03 AM): VISA and MC (AMEX & DISC, too) are great because they allow people to buy right now. But fraudulent use of credit cards is a real pain.

Len (7/3/2000 9:04 AM): Entered the room.

Terri Robinson (recruit2hire.com) (7/3/2000 9:04 AM): I hope so, Rob! I think articles being used by other sites has contributed a LOT to my visitors increasing at the site

RobFrankel (rob@robfrankel.com) (7/3/2000 9:04 AM): Although it seems unfair, we make every credit card order from eastern Europe fax us a copy of the card with their order.

Arizona Reporter (azreporter.com) (7/3/2000 9:04 AM): Hello, Terri

LA (7/3/2000 9:05 AM): The local Marriott makes me do that.. (photo copy of the credit card)

largetom (7/3/2000 9:05 AM): I'd rather do less business with quality customers and protect the incidence of bad debt

LA (7/3/2000 9:05 AM): LOL!

RobFrankel (rob@robfrankel.com) (7/3/2000 9:05 AM): But the overall answer is yes, by all means use VISA and Mastercard, at least. Your business will do way better. In fact, I offer the service to clients, as well. For the 2.5% of the sale it costs me, it's cheaper than sending out bills.

largetom (7/3/2000 9:06 AM): agreed

RobFrankel (rob@robfrankel.com) (7/3/2000 9:06 AM): Tom, finally, don't think you're totally protected from bad debt, either, because anyone who charges can file a chargeback for any reason, which means the card companies stick you for the charge and the costs.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:07 AM): LA are you new here?

LA (7/3/2000 9:07 AM): yes... long time subscriber, first time chatter ;-)

LA (7/3/2000 9:07 AM): We met at the summit in January

RobFrankel (rob@robfrankel.com) (7/3/2000 9:08 AM): Well, jump on in when you're ready. We always let the new folks go first.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:08 AM): We did? Was I wearing a lampshade and dancing on the table?

RobFrankel (rob@robfrankel.com) (7/3/2000 9:08 AM): Or am I thinking of someone else?

LA (7/3/2000 9:09 AM): Well... as I mentioned earlier, we've changed our website from LGS Trust.com to LyonMagnetsUSA.com... does that make a difference is how it sounds to you all?

RobFrankel (rob@robfrankel.com) (7/3/2000 9:10 AM): Of course. Now I know that you sell magnets. I'll take clarity over cleverness any time.

LA (7/3/2000 9:10 AM): No, Rob, no lampshade... we had breakfast, my mother-in-law was there, too, and told you she doesn't want people to contact her... does that ring a bell? (I'm wincing)

Terri Robinson (recruit2hire.com) (7/3/2000 9:10 AM): Do you sell magnets, LA? that is what the title suggests to me *smile*

RobFrankel (rob@robfrankel.com) (7/3/2000 9:10 AM): Yeah, LA, I remember you and your whole posse!

LA (7/3/2000 9:10 AM): Our website is going through a renovation... if people are willing to take a look and make any recommendations?

RobFrankel (rob@robfrankel.com) (7/3/2000 9:11 AM): You can post the URL here if you like...

LA (7/3/2000 9:11 AM): Yes, Terri, we sell products for people in pain. Or wanting better health!

RobFrankel (rob@robfrankel.com) (7/3/2000 9:11 AM): I'm sure we have enough sadists here to take a look.

LA (7/3/2000 9:11 AM): www.LyonMagnetsUSA.com is the site...

LA (7/3/2000 9:12 AM): Sadists, oh great.... ;-)

Arizona Reporter (azreporter.com) (7/3/2000 9:12 AM): Pain...Yes! Pain...Give Me Pain!......LOL!!!!! :-)

Terri Robinson (recruit2hire.com) (7/3/2000 9:13 AM): Hey, it looks good to me LA! Do you get visitors looking for other types of magnets too?

LA (7/3/2000 9:13 AM): Does this chat always go this way? Pain and sadism???

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:13 AM): Entered the room.

Terri Robinson (recruit2hire.com) (7/3/2000 9:13 AM): ummm James... that's a Masochist - not a Sadist! *grin*

LA (7/3/2000 9:13 AM): yes, and we do a referral once they contact our sales email...

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:13 AM): Morning S&M chat group!

RobFrankel (rob@robfrankel.com) (7/3/2000 9:13 AM): LA, you should know me by now. It's always no holds barred....

Terri Robinson (recruit2hire.com) (7/3/2000 9:14 AM): Hi Andy! Not usually LA *grin*

RobFrankel (rob@robfrankel.com) (7/3/2000 9:14 AM): Andy! Hope you wore your best leather....

LA (7/3/2000 9:14 AM): I'm laughing so hard right now it hurts! My nanny thinks I'm nuts!

Guy Cook - BuyOurWebservices.com (7/3/2000 9:14 AM): On my dialup LyonMagnetsUSA.com was slow getting here....

Evangeline (7/3/2000 9:14 AM): Hi. I got tied up and couldn't get back.

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:15 AM): HA... TIED UP! Oh we have a theme to day!!

Terri Robinson (recruit2hire.com) (7/3/2000 9:15 AM): *groan* now we have bondage thrown in here? *grin*

RobFrankel (rob@robfrankel.com) (7/3/2000 9:15 AM): Okay, well, let's start with the real burning issues here....First, you're in love with your name. But it's distracting from your sales pitch.

LA (7/3/2000 9:15 AM): Thanks Guy...note made!

Evangeline (7/3/2000 9:16 AM): I see that I have only added some fuel to the fire with my "innocent" comment

Guy Cook - BuyOurWebservices.com (7/3/2000 9:16 AM): I live in Washington state FYI

RobFrankel (rob@robfrankel.com) (7/3/2000 9:16 AM): Guy, it was slow for me, too...Second, ask yourself what that picture of the chick running through the field is really doing for you.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:16 AM): Hi Evangeline....hang in there if you got a question. you can go next, okay?

Evangeline (7/3/2000 9:16 AM): how do I see what I've missed?

LA (7/3/2000 9:16 AM): more, more, I want more, Rob! I've been very bad...

Arizona Reporter (azreporter.com) (7/3/2000 9:17 AM): LA, your site is designed at 640x480 resolution correct?

RobFrankel (rob@robfrankel.com) (7/3/2000 9:17 AM): Third, and anyone here can contradict me on this, but when the page finally loads, does it really say "our magnets can make you feel better?"

Terri Robinson (recruit2hire.com) (7/3/2000 9:17 AM): Evangeline, use the scroll bar - but Rob posts these chats pretty quickly, so you can go back there and read the whole thing later too :)

LA (7/3/2000 9:17 AM): Sorry, couldn't tell you Arizona, why? Too big?

Evangeline (7/3/2000 9:18 AM): is it only me... or is this chat scrambled eggs today? I am seeing a bunch of messages all mixed up by time... nothing chronological.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:18 AM): LA, you've got a lot of stuff on this site, including a lot of copy. Let me suggest this to you: Don't try to do it all on the front page. Captivate them first, and make them dig further.

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:19 AM): Agreed, page one is a bit intimidating. Aim at third grade attention span (like me.) Little copy, many pages is usually much better than one big page.

LA (7/3/2000 9:19 AM): And add a newsletter, and/or a contest, right?

Evangeline (7/3/2000 9:19 AM): Terri... scroll bar works, only the messages are not in order... and when I send one it appears at the top with all the mixed up messages beneath it. odd.

Guy Cook - BuyOurWebservices.com (7/3/2000 9:19 AM): Have a good week all, got to go, busy week losing a day for tomorrow.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:19 AM): And this just in -- One of your most intriguing links "About Magnetic Therapy" -- ostensibly your main selling premise, is really hard to find.

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:20 AM): Bye Guy

LA (7/3/2000 9:20 AM): Thanks Guy1

LA (7/3/2000 9:20 AM): !Thanks Guy!

Terri Robinson (recruit2hire.com) (7/3/2000 9:20 AM): Guy, see you next week! Evangeline, don't worry - the transcript is in logical (i.e.: time) order <G>

RobFrankel (rob@robfrankel.com) (7/3/2000 9:20 AM): Evangeline, the only order you should see is these posts with the time stamp.

LA (7/3/2000 9:20 AM): Yes, about that link... a major reason WHY we are re-doing the whole site...

Evangeline (7/3/2000 9:21 AM): ok... I just got it... the new messages appear at the top... ;-) Boy, do I feel silly

RobFrankel (rob@robfrankel.com) (7/3/2000 9:22 AM): Now, having said all that, I want to know what LYON magnets are the answer. Why can't I just buy the stuff at the grocery store? There is still no reason to insist on LYON brand here.

Terri Robinson (recruit2hire.com) (7/3/2000 9:22 AM): LA, I would definitely kill the picture of the girl running through the field! It adds to your page load time and adds nothing of value IMHO!

RobFrankel (rob@robfrankel.com) (7/3/2000 9:22 AM): Is there one?

Evangeline (7/3/2000 9:22 AM): The reason that Lyon magnets are the answer is they are the KING OF THE MAGENT FOREST

largetom (7/3/2000 9:22 AM): sorry to hog it but does anyone think it preferable to spread your brand over a lot of products eg..virgin or give each product a separate entity?

LA (7/3/2000 9:23 AM): Ahhh... Excellent. My designer has also brought that point up. LYON Magnets ARE the only answer, and we DO know why, but I suppose we shouldn't keep that a secret...

Evangeline (7/3/2000 9:23 AM): so maybe a slogan like... if you are lost in the magnet forest... LYON is the KING

RobFrankel (rob@robfrankel.com) (7/3/2000 9:23 AM): Um, no....and if they are king of the Magnet Forest, that tells me what LYON thinks of itself, not why LYON magnets are the best magnets for me.

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:23 AM): Still doesn't say WHY Lyon is the one to use.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:24 AM): Keep it a secret LA, and nobody will buy you for it. That's the craft of branding -- give them just enough to know without giving away your trade secret.

Terri Robinson (recruit2hire.com) (7/3/2000 9:24 AM): yeah.. a magnet forest would hold NO appeal to me! :)

Evangeline (7/3/2000 9:24 AM): what is the address of the web page in question?

LA (7/3/2000 9:24 AM): www.LyonMagnetsUSA.com

RobFrankel (rob@robfrankel.com) (7/3/2000 9:24 AM): Tom, the whole idea of branding is to spread it amongst other products so that you can ad to their value quicker.

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:25 AM): My knowledge of this market is very limited. Is it becoming fairly common knowledge that magnetic therapy works.

Evangeline (7/3/2000 9:25 AM): thx

RobFrankel (rob@robfrankel.com) (7/3/2000 9:25 AM): That assumes, of course, that there's a reasonable connection between the products.

LA (7/3/2000 9:25 AM): Does adding USA onto the URL add value? Tell anyone that they are American? That is one unique selling point of ours...

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:25 AM): In other words, is your primary challenge to position yourself as the best magnetic therapy products, or to be the one to educate the world that magnets are indeed a useful product.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:26 AM): So while a brand of food product makes sense, adding a brake fluid product wouldn't necessarily do the trick.

LA (7/3/2000 9:26 AM): Many magnets are foreign made, not a strong,...LYON Magnets combine strength, comfort, ease of use... effectiveness no one else does offer.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:26 AM): No, LA, the USA thing is sort of unimportant, despite what your Congressman may tell you.

Evangeline (7/3/2000 9:27 AM): Frankly, I'm overwhelmed. I am at the page. If I were your standard consumer, I would have already moved on to a cleaner, friendlier site

RobFrankel (rob@robfrankel.com) (7/3/2000 9:27 AM): If there's REAL benefit from TRUE information you're always better off using that.

LA (7/3/2000 9:27 AM): Honesty is appreciated... thanks Evangeline...

RobFrankel (rob@robfrankel.com) (7/3/2000 9:27 AM): Evangeline, I think you summed it up perfectly.

Terri Robinson (recruit2hire.com) (7/3/2000 9:27 AM): Is that a proven fact, LA? that foreign magnets are not as strong?

RobFrankel (rob@robfrankel.com) (7/3/2000 9:28 AM): Tom, does my comment make sense to you?

LA (7/3/2000 9:28 AM): Yes.

Evangeline (7/3/2000 9:28 AM): Your website should not be a freeforall. I think the writer's technique of ECONOMY OF WORDS is essential to a website

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:28 AM): In fact, for alternative medicine products, I think there is a mystique about products from "exotic lands." Lord knows the far east healing card has been overplayed in that market.

Yancey (DelightfulWay.com) (7/3/2000 9:28 AM): Entered the room.

LA (7/3/2000 9:28 AM): Foreign, and even other products tested against ours have no where near the power to affect the cells of the body in the way needed.

Evangeline (7/3/2000 9:28 AM): You're welcome LA. I am a bit of a neophyte in marketing and branding, but I am an expert writer ;)

Arizona Reporter (azreporter.com) (7/3/2000 9:29 AM): Terri, are you going to send me your new article?

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:29 AM): THAT is a selling message. The public always thinks bigger-stronger is better!

Terri Robinson (recruit2hire.com) (7/3/2000 9:29 AM): hi Yancey! Sure, James! what is the address that will put it right into your hands?

RobFrankel (rob@robfrankel.com) (7/3/2000 9:29 AM): LA, if that's true, why not lead with that?

largetom (7/3/2000 9:30 AM): yes rob...but amazon started with books and spread quickly into other products i.e.. CD's...however as a music lover I'd rather buy from a specialist music e-tailer

RobFrankel (rob@robfrankel.com) (7/3/2000 9:30 AM): James/Terri handle that off chat, okay?

Arizona Reporter (azreporter.com) (7/3/2000 9:30 AM): webmaster@azreporter.com

Terri Robinson (recruit2hire.com) (7/3/2000 9:30 AM): *blush* sorry, Rob

LA (7/3/2000 9:30 AM): Good point! At the summit they said to open with questions... draw people in... this would be the next point?

RobFrankel (rob@robfrankel.com) (7/3/2000 9:30 AM): Tom, Amazon goofed. And they're paying for it, IMHO.

Arizona Reporter (azreporter.com) (7/3/2000 9:30 AM): oops, okay

RobFrankel (rob@robfrankel.com) (7/3/2000 9:31 AM): Let's face it -- if someone sells you books, why the hell would you want them to sell you lawn furniture?

LA (7/3/2000 9:31 AM): (Sorry...what's IMHO?)

largetom (7/3/2000 9:31 AM): agreed rob....

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:31 AM): I'm starting to see some imagery here... Lions are frequently used in the financial market as a symbol of strength and power... you have strong powerful magnets... are we getting closer, Rob?

RobFrankel (rob@robfrankel.com) (7/3/2000 9:32 AM): On the other hand, I thought their extension into art was correct. It's the whole literature, art, music thing.

LA (7/3/2000 9:32 AM): True, Rob... I've never even been tempted by any of Amazon's other stores...

Terri Robinson (recruit2hire.com) (7/3/2000 9:32 AM): Rob, I take it you are not a fan of the "one-stop shopping" concept? *grin*

RobFrankel (rob@robfrankel.com) (7/3/2000 9:32 AM): IMHO = In My Humble Opinion

RobFrankel (rob@robfrankel.com) (7/3/2000 9:32 AM): Andy! You old ad man, you...you're making a connection! Quick! Get our your invoice and send it to LA!

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:33 AM): Lyon Magnets... Strong, powerful, effective therapy

LA (7/3/2000 9:33 AM): THANKS, Andy!

Arizona Reporter (azreporter.com) (7/3/2000 9:33 AM): LA, at 800x600 resolution your site does not fill the computer screen. Its all to the left. You need to either center it or redesign the page so it fill the visitor's eye left to right at 800x600 resolution.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:33 AM): Actually, Terri, I don't mind the one stop thing if it works. I just haven't seen it work yet. mainly because people try to make it too big.

LA (7/3/2000 9:34 AM): Arizona,,what about WebTV and I-opener people? Can they "handle" bigger sites?

RobFrankel (rob@robfrankel.com) (7/3/2000 9:34 AM): A one stop car site, okay. A one stop party site, sure. A one stop everything-in-the-world site? I don't think so.

Terri Robinson (recruit2hire.com) (7/3/2000 9:34 AM): LA, you can also use percents instead of static size - that way those with 640 resolution don't have to scroll horizontally either

LA (7/3/2000 9:35 AM): Oh cool! I did not know....

Yancey (DelightfulWay.com) (7/3/2000 9:35 AM): That's what I thought the web was, the one stop get it if you can find it "site."

RobFrankel (rob@robfrankel.com) (7/3/2000 9:35 AM): Yes, but using per cents can throw off your layout if you're not careful.

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:35 AM): All-around shopping online will work for a select few some day... the brick and mortar world is slowly gaining a foothold... WalMart.com, Target.com, etc. Watch for them to own it eventually.

Terri Robinson (recruit2hire.com) (7/3/2000 9:35 AM): that does make sense, Rob - and truthfully, I don't buy anything but books and CD's at Amazon

Evangeline (7/3/2000 9:36 AM): so taking my LYON analogy one step farther... taking it out of "the forest" and making the claim that it is stronger...better.. more reliable is more accurate, Rob?

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:36 AM): I got a cordless drill from Amazon last week... but I'm an a-typical online shopper.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:36 AM): I don't think anyone else does, either, Terri. God, I hope Jeff Bezos is lurking today....

RobFrankel (rob@robfrankel.com) (7/3/2000 9:37 AM): Stick to why people buy magnets in the first place, LA. That's where your brand lives.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:37 AM): And if you download MP3's, it'll only be books pretty soon....

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:37 AM): Rob, I always have trouble differentiating between branding and copy writing.. How about a quickie refresher for us all

Jeff B. (7/3/2000 9:37 AM): Entered the room.

Arizona Reporter (azreporter.com) (7/3/2000 9:38 AM): Don't worry about WebTV and I-opener people. They are a small percentage of the web audience. The PC owners are still your dominate audience.

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:38 AM): HA!!!!!

RobFrankel (rob@robfrankel.com) (7/3/2000 9:38 AM): Real simple Andy: First you create the brand. Then you raise its awareness with advertising. Think of it like this:

LA (7/3/2000 9:38 AM): Thank you, all, for your input! I'll let you know when the site is redesigned and done!

Jane Tabachnick jt@stratedgy.com (7/3/2000 9:38 AM): Entered the room.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:38 AM): You're Andy. What kind of guy are you? How do you treat people? What are your likes? Etc. That's your brand.

Evangeline (7/3/2000 9:39 AM): LA. great! looking forward to that. Do you need help with copywriting?

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:39 AM): OK

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:39 AM): So brand is a bit more "feeling" than hard lines

LA (7/3/2000 9:39 AM): Evangeline, my email is leann@lgstrust.com

RobFrankel (rob@robfrankel.com) (7/3/2000 9:40 AM): Now that you know what kind of a guy Andy is and why you should like him, think of a clever way to convey that -- here's where the copywriting comes in. It's only there to make the brand more memorable. Of course, they way its written communicates the brand, too.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:40 AM): Advertising is raising the awareness -- where will you run ads for Andy?

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:40 AM): Mountain Dew's Brand is "outrageous, risky, loud etc. regardless of what tagline they are using in the commercials today. Is that the idea?

Arizona Reporter (azreporter.com) (7/3/2000 9:40 AM): Design for the mass audience viewer first. Those with IE and Netscape. Then go for those with WebTV, Opera, Neoplanet etc.... at a later date

RobFrankel (rob@robfrankel.com) (7/3/2000 9:41 AM): Now work backwards: the end user sees an ad for Andy. Then they read a line that describes what Andy is and does.

RobFrankel (rob@robfrankel.com) (7/3/2000 9:42 AM): Mountain Dew, as I point out in the book, decided to brand itself as the drink for the Xtreme sector. So yes, you're right about that. The problem there is that they have a flawed brand -- what happens when all those Xtremers grow up and have kids?

LA (7/3/2000 9:43 AM): In all of this, then, I just substitute LYON for Andy, and there I go... strong, powerful... rips into the pain... oh, wait... nix that last part... ;-)

RobFrankel (rob@robfrankel.com) (7/3/2000 9:43 AM): Mountain Dew is really an image based on advertising. They haven't really dug deep into the product and identified anything for end users to grab hold of within the product.

Terri Robinson (recruit2hire.com) (7/3/2000 9:43 AM): By then they're hooked on the taste already, Rob! *grin*

RobFrankel (rob@robfrankel.com) (7/3/2000 9:43 AM): Actually, LA, I was thinking about using Andy for your logo...

LA (7/3/2000 9:44 AM): (And the caffeine!)

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:44 AM): If they continue positioning themselves for that segment, won't they continue to pick up generation after generation while holding on to us middle-agers who wish we could still ride a bike down a mountainside?

Evangeline (7/3/2000 9:44 AM): how about leaves you roaring like you're the king of the jungle and not roaring in pain

RobFrankel (rob@robfrankel.com) (7/3/2000 9:44 AM): Terri, don't get me started on that Coca cola thing again...

RobFrankel (rob@robfrankel.com) (7/3/2000 9:44 AM): Nah, Andy. Name one kid who "grew into" his father's idea of cool.

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:44 AM): LA, you'll have to contact my agent for use of my likeness. Licensing fees are somewhat negotiable.

LA (7/3/2000 9:44 AM): How do we know Andy is strong and powerful, Rob??

RobFrankel (rob@robfrankel.com) (7/3/2000 9:45 AM): ALL of you are spending WAY to much time on LION puns instead of getting to the real issues here...

RobFrankel (rob@robfrankel.com) (7/3/2000 9:45 AM): LA, you know Andy is strong and powerful because he's shown up to these chats for a long time and can still take it like a man.

LA (7/3/2000 9:46 AM): got it!

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:46 AM): Do you have any ego magnets?

RobFrankel (rob@robfrankel.com) (7/3/2000 9:46 AM): ANYONE who can put up with me on a repeated basis has to be strong, believe me. Or ask my wife.

Arizona Reporter (azreporter.com) (7/3/2000 9:46 AM): Andy, should try advertising a newspaper that doesn't use print and covers news that happens on the web. I've been bouncing my head how to do that effectively.

LA (7/3/2000 9:46 AM): Are you trying to attract or repel an ego?

RobFrankel (rob@robfrankel.com) (7/3/2000 9:47 AM): Evangeline, did you have any specific questions?

RobFrankel (rob@robfrankel.com) (7/3/2000 9:47 AM): LA, he just has a magnetic personality

LA (7/3/2000 9:47 AM): I must agree.

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:47 AM): Just fix up my busted ego... Rob's right I have been coming here a long time!

RobFrankel (rob@robfrankel.com) (7/3/2000 9:48 AM): I, on the other hand, have animal magnetism...grrrrrr.

LA (7/3/2000 9:48 AM): Ooooo!

Terri Robinson (recruit2hire.com) (7/3/2000 9:48 AM): James, why don't you "suggest your site" at ZDTV? They have a huge audience wanting to know about useful sites on the web!

LA (7/3/2000 9:48 AM): It's that bobbing head...

RobFrankel (rob@robfrankel.com) (7/3/2000 9:48 AM): Of course, that doesn't count everyone here who may be bi-polar.....

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:48 AM): OK, time for a moratorium on lion puns... Rob just wrecked it for everyone!

Arizona Reporter (azreporter.com) (7/3/2000 9:49 AM): Someone get a shovel. LOL!!!!

RobFrankel (rob@robfrankel.com) (7/3/2000 9:49 AM): James, what are you asking?

LA (7/3/2000 9:49 AM): Define "useful" sites on the web?

RobFrankel (rob@robfrankel.com) (7/3/2000 9:50 AM): (TEN MINUTE WARNING)

Terri Robinson (recruit2hire.com) (7/3/2000 9:50 AM): It's "subjective" of course, LA - depends on who finds it "useful" I think *smile* But ZDTV does have a TV station and they do bring visitors from there onto the Web

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:51 AM): Can't wait ten more minutes. Time to go kill some lunch. Bye everyone!

LA (7/3/2000 9:51 AM): Thanks, Andy!

Yancey (DelightfulWay.com) (7/3/2000 9:51 AM): LA, watch the show or go to their web site and see what kinds of sites they have recommended in the past.

Evangeline (evath@pacbell.net) (7/3/2000 9:52 AM): Entered the room.

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:52 AM): I'm thinking Gazelle and a Diet Coke

Evangeline (evath@pacbell.net) (7/3/2000 9:52 AM): Sorry, Rob, I was not ignoring you. I fell out

Evangeline (evath@pacbell.net) (7/3/2000 9:52 AM): Actually, Rob, I don't have a product, I am an import/export company

LA (7/3/2000 9:53 AM): Terri, do you have a website for ZDTV?

RobFrankel (rob@robfrankel.com) (7/3/2000 9:53 AM): Those of you who wish to see Andy's animal magnetism can do so at http://www.flyingmarsupials.com/meet.htm

Evangeline (evath@pacbell.net) (7/3/2000 9:54 AM): I would like to position myself here in Miami against other I/e companies

RobFrankel (rob@robfrankel.com) (7/3/2000 9:54 AM): What do you I/e Evangeline?

Terri Robinson (recruit2hire.com) (7/3/2000 9:55 AM): LA, here is the link to their TV show schedule - you can explore from there: http://cgi.zdnet.com/slink?41800:1832751

Yancey (DelightfulWay.com) (7/3/2000 9:55 AM): Andy, cool, have a Yamaha cs-15 and DX-7 from keying in the 80's.!

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:56 AM): hang onto them... that DX-7 is getting to be a bit of a collector piece!

largetom (7/3/2000 9:56 AM): thanx all...see ya next week when I've banked a million

RobFrankel (rob@robfrankel.com) (7/3/2000 9:56 AM): Yancey, I still have my TEAC 3440 and Ensoniq mirage....

LA (7/3/2000 9:56 AM): Thanks for your insight, and input, Rob and everyone else! Bye!

Yancey (DelightfulWay.com) (7/3/2000 9:57 AM): It was one of the first before they became mass produced. The first sold in my state. I had been saving for an electric piano.

Jane Tabachnick jt@stratedgy.com (7/3/2000 9:57 AM): ciao- happy 4th to all!

Andy TeBockhorst (tebockhorst.com) (7/3/2000 9:57 AM): I've got a Mirage too! Can you still find single density disks?

RobFrankel (rob@robfrankel.com) (7/3/2000 9:58 AM): Yup. I still have a bunch of them. Eight bits of digital wonder!

RobFrankel (rob@robfrankel.com) (7/3/2000 9:58 AM): (TWO MINUTES)

Terri Robinson (recruit2hire.com) (7/3/2000 9:59 AM): Thanks for a great session today, Rob! Entertaining as always *grin* See you all next week! James, watch for my e-mail :)

RobFrankel (rob@robfrankel.com) (7/3/2000 9:59 AM): Okay, folks, looks like we're wrapped up for today! have a great holiday and I'll see you online!

Andy TeBockhorst (tebockhorst.com) (7/3/2000 10:00 AM): By Terri! You know Rob, I still use a half-dozen of the original Mirage patches from the Mirage in our live shows now... I can't find better!

Evangeline (evath@pacbell.net) (7/3/2000 10:00 AM): all sorts of things Rob.

Andy TeBockhorst (tebockhorst.com) (7/3/2000 10:00 AM): fun one today Rob... see you next week!

RobFrankel (rob@robfrankel.com) (7/3/2000 10:00 AM): I know, Andy... actually, I'm thinking about getting everything onto Mac midi so I can sell the equipment...

Evangeline (evath@pacbell.net) (7/3/2000 10:00 AM): Primarily we are I/e foods, commodities, like oil, sugar, grains, beans, rice... but we also do anything anyone needs

RobFrankel (rob@robfrankel.com) (7/3/2000 10:01 AM): Okay, folks, I'm outta here! See ya!

Evangeline (evath@pacbell.net) (7/3/2000 10:01 AM): sorry, all, I have a bad connection today. See you next week.

Evangeline (evath@pacbell.net) (7/3/2000 10:02 AM): happy fourth of July

Evangeline (evath@pacbell.net) (7/3/2000 10:03 AM): It was nice meeting you all.. I look forward to seeing you here again.

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