Transcript of Frankel's Free Clinic October 12, 1998

RobFrankel (10/12/98 9:00 AM): All alone am I....

Scott (10/12/98 9:00 AM): Entered the room.

Scott (10/12/98 9:00 AM): Hello Rob, you are no longer alone

Jacob (10/12/98 9:00 AM): Entered the room.

Ira Pasternack (10/12/98 9:01 AM): Entered the room.

Jacob (10/12/98 9:01 AM): Hello Rob, Scott, how are we doing this Columbus Day (my birthday)?

Scott (10/12/98 9:01 AM): Doing quite well thank you.

RobFrankel (10/12/98 9:01 AM): Greetings, boys...Happy Birthday, Jacob.

Jacob (10/12/98 9:02 AM): Thanks, so what's on the menu for today?

RobFrankel (10/12/98 9:03 AM): Hey, I'm here to answer questions, not as them....I believe we'll have about ten FrankelBees in Los Angeles this weekend at the conference.

Scott (10/12/98 9:04 AM): My parent company Big Planet has just released a new product called an iPhone which acts as a phone and as an appliance which allows you to pick up your email and cruise the web in black and white without a computer. Any comments on the market need for something like this?

RobFrankel (10/12/98 9:05 AM): Scott, how are you doing with Big Planet?

Jacob (10/12/98 9:05 AM): Very cool Rob, I look forward to meeting as many Bees as possible.

Jacob (10/12/98 9:06 AM): Scott, I've been looking into Big Planet recently. This doesn't really answer your question, but how do you like working with them?

RobFrankel (10/12/98 9:06 AM): Yeah, Jacob, Symantec is sponsoring me for this one...I'll be drawing to give away a Productivity Suite.

Scott (10/12/98 9:06 AM): I am doing well with it, although progress, as with any startup, be frustrating. We just signed on with Qwest to provide long distance

Scott (10/12/98 9:07 AM): Big Planet has been receiving more and more confirmations on its business model being poised for the next century

RobFrankel (10/12/98 9:08 AM): But is BP a recruiting model?

Jacob (10/12/98 9:08 AM): What exactly is a Productivity Suite?

Scott (10/12/98 9:08 AM): The billing system developer, Saville, commented on the fact that they knew of no other company with a comprehensive billing system like that of Big Planet.

Jacob (10/12/98 9:09 AM): Just so I understand, they offer things like phone service, dial up, hosting, etc. And you resell them?

RobFrankel (10/12/98 9:09 AM): ACT, WinFax Pro and Talkworks Pro. Very nice suite for PC's.

Scott (10/12/98 9:09 AM): Rob, I am not sure of what you mean by your question.

Jacob (10/12/98 9:09 AM): Oh, that's cool Rob.

RobFrankel (10/12/98 9:10 AM): Isn't BP like Excel and other telecom outfits, where the real money is made by recruiting other associates?

Scott (10/12/98 9:10 AM): Jacob, yes, we act as an agent for these companies.

Jacob (10/12/98 9:11 AM): And how is the money you make? Meaning, are their prices good enough so when you resell them you make some money?

Scott (10/12/98 9:11 AM): Rob, The answer is yes, however, we have to get customers to receive a pay check.

Scott (10/12/98 9:11 AM): Jacob, the commissions are built into the price.

RobFrankel (10/12/98 9:12 AM): I understand, Scott. I get a lot of offers from big Planet, but I must tell you that you've chosen a tough row to hoe.

Jacob (10/12/98 9:12 AM): Two more questions: Are you pleased with the commissions? And is it expensive to "start-up" with BP?

Scott (10/12/98 9:12 AM): The overall concept is to be able to capture a customer by providing a suite of services and products at a competitive price to that customer

Jacob (10/12/98 9:12 AM): Personally, I don

Jacob (10/12/98 9:13 AM): Personally, I don't like working ONLY for commissions or referral fees. I think my work is worth money in itself, not just whether or not people respond to it.

RobFrankel (10/12/98 9:13 AM): I pretty much stay away from anything with a downline, ever since I interviewed a prospective client who offered to pay me with "one of the first 100 downline seats."

Scott (10/12/98 9:13 AM): I am very pleased with the commissions and the price to get in is legally only $30, but the tools you need to do the business are $525.

Scott (10/12/98 9:14 AM): Rob, there are a lot of "bad" Network Marketing firms out there.

RobFrankel (10/12/98 9:14 AM): Well, Jacob, to be fair, if Scott builds enough volume, it can be a mice income. You're in a different business than Scott.

Scott (10/12/98 9:14 AM): BP has over $100 million invested in it.

Jacob (10/12/98 9:15 AM): I would still be willing to work for someone like BP, but definitely not as my only source of income.

Scott (10/12/98 9:15 AM): BP is not a get rich quick business. It takes time and effort.

RobFrankel (10/12/98 9:16 AM): The problem is that most people sell their friends and families and by the time they get around to breaking out of that circle, they stop. By far, most MLM associates lose money or barely scrape by. You still have to hustle to make it.

Jacob (10/12/98 9:16 AM): You're right about that Rob, I can't work in a "mass" business because I feel bad if I can't provide excellent and personal customer service.

Scott (10/12/98 9:16 AM): Jacob, you can do what I am doing and build it up part-time until it justifies leaving your work.

Jacob (10/12/98 9:17 AM): I am currently considering adding "hosting" to my services since I can become a RapidSite reseller. They have some great prices for resellers and it is easy to add new customers.

RobFrankel (10/12/98 9:17 AM): Scott, they may well have $100 million, but I doubt if anyone could tell you where or how it's invested. Just be careful as you would with anything else. Don't buy into level programs where you have to "invest" more of your own money to get higher up th3 food chain

Scott (10/12/98 9:17 AM): BP has an excellent customer service center. Where else can you dial one 800 number to get service on your Internet access, pagers, long distance, web hosting etc.

RobFrankel (10/12/98 9:18 AM): Scott, what are you doing as your current full time gig?

Scott (10/12/98 9:18 AM): Rob, I am in the telecommunications industry and I build systems for a living. Their Sun Microsystems back end is alone worth $30 million. Cisco routers and an OC-12 to the internet.

Scott (10/12/98 9:19 AM): The biggest investment you have to put into BP is time.

Scott (10/12/98 9:20 AM): Jacob, if you would like more information, no sales pressure, email me at

Jacob (10/12/98 9:21 AM): Don't think for a moment that TIME is not valuable. I would argue it is more valuable than money. Don't get started on the issue of "time"- my homepage-

Scott (10/12/98 9:21 AM): Rob, I am an electrical engineer turned program manager for a major telecommunications company.

RobFrankel (10/12/98 9:23 AM): Yes, Jacob, that's true. And time becomes even more important the older and more successful you become. When you're young and single, you have plenty of time, but as you integrate spouses and kids and career, working smart becomes critical.

Scott (10/12/98 9:24 AM): Jacob, I totally agree with you. As I see it, if I can refocus my TV and PC game time into a business with the potential to let me be in business for myself in two years, my time is well spent.

RobFrankel (10/12/98 9:24 AM): If it weren't for e-mail, cell phone, remote access and voicemail, I'd be a dead man.

Jacob (10/12/98 9:25 AM): I would not say that Rob. Younger people also have tings to do. Chief among them is BE YOUNG. It isn't easy for a young person to devote 20 hours a day to working. Time is important period. Things come in and out of your life as you grow older, but you sound like young people can waste time as opposed to older people and that's not true.

Jacob (10/12/98 9:25 AM): When you're young and single you have to work hard to become old and successful. Same thing as when you're old and successful you have to work to stay that way!

RobFrankel (10/12/98 9:26 AM): Yes, but the important aspect is that you have CONTROL of your time. The older you get, the harder you fight to keep that control.

Scott (10/12/98 9:26 AM): Speaking of time, would anyone find it more convenient to check and answer your email in the kitchen during breakfast without a computer? My original question.

Scott (10/12/98 9:27 AM): Or how about having an inexpensive way to get Mon and Dad into the Internet World?

Jacob (10/12/98 9:27 AM): Thank you Scott for bringing us back to the question. Rob and I could fight over the issue of time for as long as we want in person. :-)

RobFrankel (10/12/98 9:27 AM): Actually, I wouldn't, Scott. One of the big issues that affects productivity is keeping your work in your work space.

Jacob (10/12/98 9:28 AM): I agree with Rob, I see it more as a "Regular person's" product, not something for people who work online all day.

RobFrankel (10/12/98 9:28 AM): One of the major sources of info-overload and burnout is the non-stop bombardment and access to information. To work efficiently, you have to get away from it on a regular basis.

Scott (10/12/98 9:28 AM): Personally, I agree with you Rob. I keep work in its place, but I know a lot of people, especially in the corporate world who suffer from email anxiety.

RobFrankel (10/12/98 9:29 AM): In fact, BP's major premise -- consolidation -- is a great idea that's been tried and screwed up by other companies (i.e., Pacific Bell),

Jacob (10/12/98 9:30 AM): The answer to email anxiety is not the ability to get email from your kitchen, the answer is learning to organize, prioritize, and efficient use of time and organization.

RobFrankel (10/12/98 9:30 AM): Especially consolidated billing. People love that. But e-mail anxiety is exactly that. All onliners need to learn to slow it down. In fact, responding too fast can COST you business.

Scott (10/12/98 9:31 AM): Pacific Bell did not come to being with its mission to provide consolidated services. This may have contributed to its failure.

RobFrankel (10/12/98 9:31 AM): Yes Jacob -- we agree on something!

Jacob (10/12/98 9:32 AM): :-)

RobFrankel (10/12/98 9:33 AM): Actually, Scott, the Pacific Bell incident is perfect proof of one of my favorites

RobFrankel (10/12/98 9:33 AM): Companies with big money that don't know how to do business. Talk about a company that doesn't understand this market!

Jacob (10/12/98 9:34 AM): (Scott, I just sent you an email)

RobFrankel (10/12/98 9:34 AM): In fact, the traditional companies' ineptitude may be Big Planet's biggest ace in the hole.

RobFrankel (10/12/98 9:34 AM): Anyway, Scott, what are you doing to promote yourself?

Jacob (10/12/98 9:35 AM): That's the reason why slow and steady wins the race. Money doesn't do everything. You don't win because you have lots of money, you win because you use every cent wisely!

Scott (10/12/98 9:39 AM): My promotion has been primarily talking to friends and associates. I have a web site, but it has not proved to be of any significant use from a marketing perspective.

Scott (10/12/98 9:41 AM): We all know that today's customer is extremely intelligent and wary.

RobFrankel (10/12/98 9:41 AM): Probably won't be, Scott. Big Planet is trying to use the web to give it a "new look", but basically, its growth will come from the same channel as every other MLM: friends and families.

Scott (10/12/98 9:42 AM): I knew that going into it, but part of me needs to see the proof.

RobFrankel (10/12/98 9:43 AM): It's the intelligent customer you have to worry about. The less sophisticated ones will buy anything, because they won't research it enough.

Covered with Soapsudz (10/12/98 9:43 AM): Entered the room.

Covered with Soapsudz (10/12/98 9:43 AM): wow! I didn't think there would be anyone here this morning!

RobFrankel (10/12/98 9:43 AM): What they WILL buy is the chance to help you out and do business with you because you're a buddy.

RobFrankel (10/12/98 9:44 AM): Uh oh...I think Louise just got here.

RobFrankel (10/12/98 9:44 AM): Louise has your time zone shifted? Of course we're here!

Covered with Soapsudz (10/12/98 9:45 AM): no, I think since it was a holiday.... but I should have known better LOL

RobFrankel (10/12/98 9:45 AM): Just another workin' day down here. No offense to you northerners, but we gotta keep working...

Covered with Soapsudz (10/12/98 9:46 AM): I have been working on some wonderful new graphics for our sister site, Kewlsudz.. no it isn't up yet :)

RobFrankel (10/12/98 9:47 AM): Kewlsudz? I like the name!

Scott (10/12/98 9:48 AM): Does anyone have any advice on search engines such as how often to submit, effectiveness, Mega tags? One of our products is a web-site in a box for low end customers and I don't know what to recommend to them in regards to search engine strategies.

RobFrankel (10/12/98 9:48 AM): Sounds playful sensual and a tad kinky. Just right for me.

Jacob (10/12/98 9:48 AM): Boy, I'm getting a great response to my message to the list. This morning I kinda regretted the tome of the email since I wrote it last night after some heavy partying (because of my b-day).

Covered with Soapsudz (10/12/98 9:48 AM): yes, it is very "hippies" theme, as this new soap line is EXTREMELY radically different than anything anyone else has ever seen ( at least up here LOL)

Jacob (10/12/98 9:49 AM): Scott, I recommend the services of WGI wholeheartedly. They sponsor the list.

Covered with Soapsudz (10/12/98 9:49 AM): but it won't hurt your eyes to look at the background ( giggle)

RobFrankel (10/12/98 9:49 AM): Scott, if they have budget of $400 - $800, I strongly recommend our FrankelBiz sponsor, WGI. Dan Geist is a great guy and the company does a terrific job.

Covered with Soapsudz (10/12/98 9:49 AM): happy happy Jacob

RobFrankel (10/12/98 9:50 AM): Louise, you really have knack for naming stuff. You're 2 for 2.

Scott (10/12/98 9:50 AM): Is that per month or per year?

Jacob (10/12/98 9:50 AM): Thanks Louise!

RobFrankel (10/12/98 9:50 AM): One fee covers the whole service.

RobFrankel (10/12/98 9:51 AM): Of course, that's for the basic program. They have a whole suite of programs to choose from.

RobFrankel (10/12/98 9:51 AM): (TEN MINUTE WARNING)

Covered with Soapsudz (10/12/98 9:52 AM): Rob, how about if we just want to be listed with Yahoo Directory :)

Jacob (10/12/98 9:53 AM): I spoke with Dan this morning about Yahoo- $95

RobFrankel (10/12/98 9:53 AM): Try I'm not kidding, it works fairly well.

Scott (10/12/98 9:54 AM): Jacob, I will not be able to respond to your email until I get home tonight. Just so you know.

Covered with Soapsudz (10/12/98 9:54 AM): pooh, that is too steep for me.. I am one of those small biz sites I believe that Rob was referring to last week.. small budget, big ideas LOL

Scott (10/12/98 9:54 AM): I have used the free portion of Submitit it did the job.

RobFrankel (10/12/98 9:55 AM): Well, is FREE and suitemates your submission to about 20 sites. Enough to get you going.

Jacob (10/12/98 9:55 AM): No problem Scott

Scott (10/12/98 9:55 AM): The free portion submits to most, if not all, of the key search engines.

RobFrankel (10/12/98 9:55 AM): After that, I kid you not, having a hyperlinked e-mail tag does wonders.

Jacob (10/12/98 9:56 AM): I consider it TIME effective to go and personally submit to the 20 sites because doing it yourself is better no matter what you say.

Scott (10/12/98 9:56 AM): Could you explain that a little more, Rob?

Covered with Soapsudz (10/12/98 9:56 AM): what do you mean, Rob.. I have one on every page

RobFrankel (10/12/98 9:57 AM): This goes back to what we were talking about earlier: working smart. I'd rather pay someone to do it right in one day than struggle with it for weeks.

Jacob (10/12/98 9:57 AM): If you are referring to signatures Rob, I agree. I have gotta so many hits to my homepage ( from my FrankelBiz letter this morning.

RobFrankel (10/12/98 9:57 AM): I mean on your e-mail, Louise

Covered with Soapsudz (10/12/98 9:58 AM): I have submitted many times to all the search engines, however Yahoo doesn't like me I swear! I come up in the top ten with every other darn engine

RobFrankel (10/12/98 9:58 AM): (TWO MINUTES)

Scott (10/12/98 9:58 AM): I have to leave now. It was great chatting with you all. See you (virtually) next week.

Covered with Soapsudz (10/12/98 9:58 AM): to my site you mean, Rob.. it sure is effective! It 's in my sig LOL

RobFrankel (10/12/98 9:59 AM): Also, Scott, is up and coming, and you only pay per clickthrough. The rates are really low, too.

Jacob (10/12/98 9:59 AM): See ya Scott.

RobFrankel (10/12/98 9:59 AM): Okay, I've got another chat at 10:00, so I gotta run, too. I'll see you guys later online!

Jacob (10/12/98 10:00 AM): Catch ya later everyone! Thanks for the time.

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